Jo Shihlin – Street Snacks
A fast and user-friendly car rental platform with real-time availability and a seamless booking experience.
Brand Strategist: Marchel Alhamdi
Visual Designer: Marchel Alhamdi
Creative Director: Sean Marks
Asset Producer: Nina Ko, Sean Marks
Brand Experience: Iris Melo
Project Director: Caden Rivers
Photographer: Jonah Stern
Category:
Packaging, Branding
Release date:
Mar 15, 2025
Client:
AutoRide

AutoRide, a premium car rental service, needed a modern, user-friendly booking platform that simplified the rental process.
The Challenge:
Customers found the existing booking system slow and confusing, resulting in high bounce rates. The company also lacked trust signals and an optimized mobile experience, affecting conversions.
The Solution:
We developed a fast, intuitive booking system with real-time car availability, secure payment integration, and a seamless checkout process. A mobile-first design was implemented to enhance the user experience. Trust-building elements like customer reviews, security badges, and instant support chat were added.
The Result:
AutoRide saw a 55% increase in completed bookings, 30% faster checkout times, and higher customer satisfaction. The new platform positioned AutoRide as a premium, reliable car rental service in the market.